Episode 10: Marketing agency M&A – what you need to know

Episode 10: Marketing agency M&A – what you need to know

As agency owners go through strategic planning for the year ahead, selling or maybe even buying have to be options? But, in a market where only one in ten business listed for sale make it to completion, how do get to the truth? We chose to speak to Lucas Weston’s Howard Weston because he tells it how it is. This podcast has some awesome and very direct advice for agency owners and senior managers. Key...

Episode 9: Agency KPIs – magic numbers for marketing agencies

Episode 9: Agency KPIs – magic numbers for marketing agencies

Many agencies are feeling the C19 squeeze and cashflow runways are running out. Paul Winterflood from Moore Kingston Smith joins us to explain the critical KPIs that all agencies should be shooting for and where to financial management. These are magic numbers for marketing agencies. Key Takeaways Staff costs as a percentage of Gross Income should be no more than 55%. 60% is the non-stretch target Gross income per head should equal £120,000 or more....

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