Board and Committee Leadership

Robert Senior: Chair, Selbey Anderson Ltd

Robert is a founding partner at Redrice Ventures, investing in early-stage premium consumer brands. He was previously worldwide CEO of Saatchi & Saatchi, following the Publicis Groupe’s acquisition of his independent agency, Fallon in 2007. Robert is also a non-exec director of Eagle Eye Solutions, a SaaS business offering online loyalty and subscription services to brands, and an investor and board member of Castore, a fast-growing UK sportswear business.

Cameron Ogden: Chair, Investment Committee

Cameron is MD of Puffin Point, a UK single family office supporting high quality UK entrepreneurs. He is responsible for new investments and existing portfolio investments. Cameron has worked in a number of different roles within the finance, investment and aviation sectors and co-founded the UK’s first air taxi company, Blink. Cameron received an MA in Economics from Edinburgh University and an MBA from the Harvard Business School. He is a Chair of Trustees for the Ogden Trust and SHINE Trust (Support and Help IN Education).

Mandy Merron: Chair, Remuneration Committee

Mandy works with media and marketing businesses including content, data, advertising, PR and digital companies helping them build and realise value. She specialises in Corporate Finance and advises Moore Kingston Smith clients on a range of commercial and technical issues, such as developing business plans, share succession planning and planning to sell businesses as well as fund raising and merger and acquisition advisory.

dafina greentarget

Dafina Grapci-Penney: Chair, ESG Committee

Dafina is joint-Managing Director of Greentarget and in that capacity advises some of the world’s leading financial institutions operating at the intersection of finance and technology on their communications strategies. Specific areas of expertise include banking, asset management, capital markets, market infrastructure and professional services.

jeff greentarget

Jeff Watt: Chair, Agency Management Committee

Jeff has worked in financial services communications for 25 years, primarily in public relations, marketing and branding. His experience covers a range of industry sectors including market structure, fintech, asset management and professional services, with much of his experience focussed on delivering cross-border communications programmes.


Sandwiched between the main board, its advisory committees and the agency management committee, you’ll find our ExCo. It operates to deliver the board’s strategy, to the operational requirements outlined by the AMC, within the confines set out by the advisory committees. That might sound like a lot of bureaucracy, but in reality it’s a light and agile management framework underpinned by rigour and compliance to the highest ideals.

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Dom Hawes-Fairley: CEO

Dom leads group development at Selbey Anderson and has been in the marketing business for over 25 years. He started his professional career after serving six years in the British Army and spent his early career in agency before moving in-house and into general management.

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Simon Quarendon: COO

As Group COO, Simon brings a wealth of agency experience specialising in the communications, PR and technology sectors. With some of the world’s largest brands as former clients, Simon has built and managed global agency teams over 30 years. He is involved with each of the agencies and supports their leadership teams to deliver what he refers to as his ‘Agency Holy Trinity’: account planning, creativity and client relations.

Agency Management Committee

Selbey Anderson has built a corporate governance framework that puts independent thinking at the heart of its business. Uniquely in agency group land, our agency business is run by our agencies, not suits at head office. With diverse experience, beliefs and opinions, the agency management committee keeps our thinking fresh, our eyes on the future, but our feet on the ground.

Sophy Norris: Joint MD, Unity

Sophy’s portfolio is one of Unity’s most impressive as she has pioneered some of our most impactful and creative campaigns to date.  With her firm grasp of strategic and creative planning, Sophy brings Unity’s B2B and B2C work to life, as well as heading Unity’s new business and marketing activities.

brett law creative

Brett Sammels: MD, LAW Creative

Over the past fifteen years, Brett and his team have built one of the UK’s leading independent marketing agencies. His three areas of responsibility are: developing high performing solutions for clients; delivering a great working environment for the team to flourish; and keeping an eye on the future to ensure the agency is relevant and useful in an ever-changing world.

Lorna Charlish: Joint MD, Digital Radish

With 18 years’ B2B marketing experience directing the marketing for global technology, data and fintech businesses, Lorna’s focus is ABM for high growth tech clients, particularly analytics, big data and digital transformation.

Dave Watson: MD, IGNIFI

Dave provides strategic and creative insight for IGNIFI clients and helps ensure the team delivers exceptional service to clients. An English graduate and FCIM marketer, he has enjoyed over 25 years in advertising, working in a variety of creative and strategic roles, working on UK and international campaigns for major global clients.