The virtual desks have been cleared away and the college tutors are taking a well-deserved rest. Those students who passed have now received their certificates and Selbey Anderson’s Online College has now closed. It has proved to be a great success.
Time was when professional trade bodies acted as cheerleaders for their industry. Not anymore if the interview Francis Ingham, director general of the PR trade body PRCA recently gave is anything to go by. In his rather doom-laden interview on the PRMoment podcast Francis predicted that the PR industry would lose 5,000 jobs owing to Covid.
Perhaps it’s his love of horse riding, but Charlie Trietline, the Managing Director of our latest company, Drum Horse, likes to move at speed. Here’s what he has achieved in his first few two weeks in the job.
Sign language, acrylic painting, baking, growth hacking, copywriting, social media and digital marketing are just some of the skills that students are improving having enrolled into the Selbey Anderson Online College (SAOC).
“PR is no longer an option” so said Mark Pinnes, Flagship Consulting’s Managing Director and the invited guest on Selbey Anderson’s latest podcast.
Drum Horse is a business services provider that lets creative agencies outsource their back office and middle office functions to us so they can focus the agency’s attention on ‘front of house’.
Among many other things, China manufacturers most of the world’s wedding dresses. So the country’s draconian self-isolation will soon lead to a global shortage. Meaning wedding dresses will fail to arrive in shops or be available from online retailers.
‘King of the Hill’ is an old children’s game that involved one player trying to stay on top of the hill while all the other players tried to knock them off and take their place, thus becoming the new King of the Hill. The game could get quite rowdy and has probably now gone the same way as conkers and ‘Bulldog’. (ie, no longer allowed).
Agencies should ask their clients more questions in 2020 and clients might want to give their agencies more space. Those were just two of the New Year’s Resolutions that Selbey Anderson founders Dom Hawes and Simon Quarendon and their guest, Julian Roberts suggested to listeners of the January edition of their podcast series; Marketing Trek.
Selbey Anderson has appointed Cameron Ogden as its first non-executive Chairman. As an active investor and entrepreneur Cameron brings a wealth of experience to the company that will help it to maintain its current growth trajectory.