INSIGHTS

Analysis

LATEST Analysis
26.11.22

The World Ahead in 2023

Contagious magazine held its annual ‘Most Contagious’ conference yesterday, which as with all their events, was intended to leave the audience...
8.10.20

Why the strongest agencies are thinking M&A's OK

There's a common misconception that agencies looking to sell must be weak. Even people who should know better assume that anyone selling now must be...
10.07.20

Buckle Up. It’s Going to Get Rough

Time was when professional trade bodies acted as cheerleaders for their industry. Not anymore if the interview Francis Ingham, director general of...
11.03.20

Covid-19 - more dangerous to business than people?

Like the managers of most businesses that employ people in several offices (and countries) I’ve been thinking a lot about Coronavirus. This week, I...
5.03.20

Who’ll Be The King of The Hill in 2020?

‘King of the Hill’ is an old children’s game that involved one player trying to stay on top of the hill while all the other players tried to knock...
18.12.19

A year gone already? Here's what we learned.

You’re confident that the mulled wine is at the right temperature and the playlist is spot on. The nibbles should be ready just as the first guests...
6.12.19

Kingston Smith's 2019 Report Shows Sector Toughing It Out

For anyone running a creative agency, Kingston Smith’s annual survey of the marketing services industry is the big daddy. It tells you everything you...
29.01.19

Why marketing M&A risk models are upside down?

Small companies are the pride of Britain. Adam Smith knew this. Writing The Wealth of Nations, he meant it as a compliment to our entrepreneurs when...
11.10.18

Creating A Financially Quantified Value Proposition.

Are you one of those lucky few whose company has a financially quantified value proposition? If you are you’d certainly know it as you’ll be closing...
12.06.18

Clean Sheets Prove Their Worth

If you were setting out to build an agency from scratch, as Sir Martin Sorrell now intends to do – again – what differences and similarities would he...