Selbey Anderson the fast-growing creative agency group has acquired AML, an award-winning strategic, creative and experience agency specialising in complex sectors including finance, security and business services.

AML is based at the Tea Building in Shoreditch and employs 35 staff. Founders Ian Henderson (CEO) and Tim Lloyd (MD) who set up the agency in 2010 will continue to run the agency with the senior management team. 2021 revenues were over £4m and clients include Vanguard, Barclays, BNP Paribas and the UK Home Office.

AML is the perfect fit for SA. Great clients, great reputation and a differentiated proposition, ready to move up to the next level of growth. As a recent client survey said, it’s an exceptional agency and an exceptional team. We’re delighted to help the AML team unlock even more value.

Group CEO, Dom Hawes

AML CEO, Ian Henderson, commented, “AML has always delivered great ideas and strong business performance working with complex global clients. Selbey Anderson is the perfect place to accelerate our growth through investment for expansion and agency partners with complementary skills, while protecting AML’s unique culture and skillset.”

The AML acquisition is the first completed since Selbey Anderson closed a £10m funding round in May and takes the Group’s headcount to over 200 people. Selbey Anderson will make up to three further acquisitions before the end of the year. It has recently announced the appointment of a new Chief People Officer who joins CEO Dom Hawes and COO Simon Quarendon on the Executive Board. Further C-Suite appointments are to be made soon.