UNITY

Interesting problems wanted…

Much like our name, our ethos is focussed on building strong and enduring connections between brands and audiences through shared values and consistent behaviour, we work across sector and specialism guided by the interesting problems that brands have and how best to solve them. In so honing our problem solving skills Unity has pioneered a more humanistic approach to marketing with an emphasis on meeting audience needs and blending marketing science with creativity and imagination to drive value for clients.

It used to be said that ‘today’s consumers don’t just buy brands, they buy in to them’ but this has progressed, audiences quite literally buy the brand now and in so doing take ownership of it, placing them in the hands of the user like never before.

Brand value, alignment of execution and genuine engagement has never been more vital or more challenging and these are the problems we relish.

Unity works across territories, sectors, specialisms and delivery channels providing a full-service, strategy-led suite of capabilities including research and insights, PR and earned media, owned and paid media and content, events and activations, campaign development, management and delivery and design.

Unity is at home delivering campaigns in single markets, multiple markets or globally through its extensive affiliate network. It often takes a lead role in crafting and managing multi-country programmes and campaign planning, management, execution and evaluation.

Working across B2C, B2B and internal/stakeholder engagement we approach audiences as fundamental and are thus comfortable working on projects of all types. Equally, having worked with everyone from large complex global organisations to pre-funding start-ups and fast-paced scale-ups, we are comfortable working across a range of environments and communications needs.

Unity’s team is diverse and multi-disciplinary coming from a range of backgrounds. They all share a common belief in the power of joined-up thinking and working collaboratively. We bring data and behavioural scientists together with planners, consultants, designers, communications experts (PR, Social, Paid) producers and client partners as well as a host of others.