--- title: "Episode 03: Is B2B the Hot Place to Be? With Dave Stevens" description: B2B marketing used to be seen as a little dull. Not any more. Is B2B now the hot place to be? image: https://selbeyanderson.com/hubfs/selbeyanderson_2023/Images/1657883673-b2b-marketing-podcast_11zon.jpg --- [![svgviewer-white](https://selbeyanderson.com/hs-fs/hubfs/svgviewer-white.png?width=188&height=20&name=svgviewer-white.png)](https://selbeyanderson.com) [![svgviewer-white](https://selbeyanderson.com/hs-fs/hubfs/svgviewer-white.png?width=188&height=20&name=svgviewer-white.png)](https://selbeyanderson.com) Creative - [Labs](https://selbeyanderson.com/labs) - [Agencies](https://selbeyanderson.com/agencies) - [Insights](https://selbeyanderson.com/insights) [Contact](https://selbeyanderson.com/contact) [Podcasts](https://selbeyanderson.com/insights/tag/podcasts) [Marketing Trek](https://selbeyanderson.com/insights/tag/marketing-trek) # Episode 03: Is B2B the Hot Place to Be? With Dave Stevens Dom Hawes Group CEO, Selbey Anderson Published 7 February, 2020 - - - - # Episode 03: Is B2B the Hot Place to Be? With Dave Stevens [Dom Hawes](https://selbeyanderson.com/insights/author/dom-hawes) Group CEO, Selbey Anderson Published 7 February, 2020 - - - - [Dom Hawes](https://selbeyanderson.com/insights/author/dom-hawes) Group CEO, Selbey Anderson Published 7 February, 2020 - - - - ![b2b-marketing-podcast_11zon](https://selbeyanderson.com/hs-fs/hubfs/selbeyanderson_2023/Images/1657883673-b2b-marketing-podcast_11zon.jpg?width=914&name=1657883673-b2b-marketing-podcast_11zon.jpg "b2b-marketing-podcast_11zon") ##### B2B marketing used to be seen as a little dull. Not any more. Is B2B now the hot place to be? We're joined by the business marketing club's Dave Stevens who tells us why B2B is better than selling soap. B2B marketing used to be seen as a little dull. Not any more. Is B2B now the hot place to be? We're joined by the business marketing club's Dave Stevens who tells us why B2B is better than selling soap. ### Things discussed in this show - [One Fine Play](https://www.onefineplay.com/) podcast studio - [The Business Marketing Club](https://www.businessmarketingclub.org.uk/) - [Dave Steven's blog](https://davestevensnow.com/) - [Binet and Field's](https://business.linkedin.com/en-uk/marketing-solutions/blog/posts/B2B-Marketing/2020/The-B2B-Marketers-Guide-To-the-Share-of-Voice-Rule) work with LinkedIn   ### Dom Hawes Group CEO, Selbey Anderson Dom leads group development at Selbey Anderson and has been in the marketing business for over 25 years. He started his professional career after serving six years in the British Army and spent his early career in agency before moving in-house and into general management. ###### LATEST INSIGHTS ![](https://selbeyanderson.com/hubfs/selbeyanderson_2023/Images/unicorny-03.jpg) 14.03.23 [Podcasts](https://selbeyanderson.com/insights/tag/podcasts) [Unicorny](https://selbeyanderson.com/insights/tag/unicorny) ### [Episode 13: CMO? 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