Episode 13: Into the Echo Chamber

Dom Hawes
Group CEO, Selbey Anderson
Published

Episode 13: Into the Echo Chamber

Group CEO, Selbey Anderson
Published
Group CEO, Selbey Anderson
Published
into-the-echo-chamber
Social Media has been called toxic and mis-informative. But, despite its problems, social media is also a great place to galvanise digital communities. It can be a place of creativity too.


From a business perspective, social offers many opportunities and in this episode of Marketing Trek, we take some time to evaluate what the issues with social media are for brands and how they can counteract some of those problems. Throughout this episode, you'll hear various experts on social media, bran, reputation management, and communications.

 

Bonus episode

Dom Hawes

Group CEO, Selbey Anderson
Dom leads group development at Selbey Anderson and has been in the marketing business for over 25 years. He started his professional career after serving six years in the British Army and spent his early career in agency before moving in-house and into general management.